Visible Ventures

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Status

ACTIVE

Global HQ

New York, United States

Countries of investment

United States
Canada
Singapore

Investment stages

Pre-Seed
Seed
Series A

Industries

Consumer Insights
Retail Tech
Data Analytics

About
Visible Ventures is an early-stage venture capital firm based in New York City. The firm acts as an active commercial partner, leveraging an extensive corporate network, strategic family office allocators, and public relations pipelines to quickly open distribution channels and expand brand awareness for early-stage founders.

Min check size: $250K
Max check size: $1.5M
Fund size: Unlock
NPS: Unlock

Investment Thesis

Visible Ventures targets Pre-Seed, Seed, and Series A funding rounds for inclusive consumer brands, modern wellness tools, FemTech platforms, and diverse-led consumer tech startups. The firm's thesis focuses on investing in exceptional management teams that are filling historical product gaps and addressing historically underserved consumer demographics.

Lead investor: Unlock
Co Invest: Unlock
Number of exits: Unlock
Preferred contact method: Unlock

Manager's Experience

Lori Cashman (Co-Founder & General Partner) co-founded the firm in 2016 originally as Victress Capital with a mission to back gender-diverse teams; the firm rebranded to Visible Ventures in January 2023 to better reflect its commitment to underrepresented founders. Suzanne Norris (Co-Founder & General Partner) brings deep early-stage consumer and venture experience. The firm closed Fund II at nearly $22M in 2020 and has built a 31-company portfolio across consumer experiences and enabling technologies. Madeline Keulen (Partner) supports the firm's investment activities.