About
Ordinary Equity specializes in investing in early-stage consumer brands, offering not only patient capital but also invaluable industry expertise to Australian businesses. We are dedicated to fostering innovation and growth in the local market, helping brands to develop sustainable, long-term value. By focusing on Australia’s burgeoning landscape of world-class consumer brands, we enable them to compete effectively on both domestic and global stages, ensuring they thrive in an ever-evolving marketplace. Our commitment is to nurture these businesses, guiding them through their growth journey while prioritizing their unique contributions to the economy.